A holding company for cool projects & experimental products.

2nd Strike is a holding company for independent products — and the rapid experiments behind them. It exists to test ideas quickly across software, e-commerce, and media, and to learn in public.

Range is the point. Each project is a chance to try something unfamiliar, ship it, and carry what works into the next one. Some become real products; all of them teach us something.

Founded 2025. Based in Los Angeles. Always building.